Oct
02
Case study by droga5 with BING and Decoded by Jay Z
droga5 is a ad firm that I found browsing youtube. Located in New York I was taken by their outlook: Creatively led, strategically driven, technology friendly, humanity obsessed…
What I liked about how they describe themselves is that…
Creativity is what makes uniqueness
Strategy serves a plan for success to the goal
Technology friendly instead of user friendly… its not about technology being the base its the technology being the medium…
Humanity obsessed its about the human experience which can stir an emotion… and that can be powerful.
